As the best of women’s basketball convene in Chicago for the 2026 WNBA All-Star weekend, Front Office Sports will gather executives, athletes, and changemakers for an afternoon of conversation and connection exploring the future of the game and the business behind it.
Future of Sports: Investing in Athletes, presented by State Street Investment Management SPY, is an intimate gathering of league executives, athletes, and financial leaders exploring the trends, strategies, and investment decisions shaping the business of sports today.
We’ll explore the strategic moves fueling the growth of both major leagues and individual athletes. This program will unpack how athletes are building long-term wealth, influence, and opportunity beyond the court through the support of financial advisers, investment partners, and others.
The WNBA’s new collective bargaining agreement represents a turning point for the league. But what comes next? The league has already started on an 11-year media deal and announced three more expansion teams. How else can the league continue to grow without stretching itself too thin? This panel will explore how the WNBA can keep its momentum through media innovation and partnerships, and how it can serve as a blueprint for other women's sports leagues.
As player earnings grow, so does the ecosystem supporting them. Today’s athletes rely on a broader team—not just agents, but financial advisors, brand strategists, business managers, and investment partners—to help navigate increasingly complex income streams and long-term wealth building. This panel explores how that team comes together to support the modern athlete. From managing contracts, NIL deals, and endorsements to building investment strategies and protecting long-term value, the conversation will unpack how athletes are turning opportunity into sustained financial agency—and what best-in-class support looks like in this new era.
Before investing, consider the funds’ investment objectives, risks, charges and expenses. To obtain a prospectus or summary prospectus, which contains this and other information, call 866.787.2257 or visit www.statestreet.com/im. Read it carefully.
Investing involves risk. ALPS Distributors, Inc. (fund distributor); State Street Global Advisors Funds Distributors, LLC (marketing agent). Acceptance of any gift and/or entertainment is acknowledgement that it is consistent with your organization's internal policies and applicable regulatory requirements.Â
